UGC videos FAQ for brands and agencies
Straight answers about how UgcVids works: what each plan includes, how briefs and creators are handled, which rights you get, how fast videos arrive and how your account and billing work. If your question is not here, write to [email protected].
Plans and billing
How do the UgcVids plans work?
Each plan gives a fixed number of finished videos per month at a fixed price: Starter $49 for 1 video up to 30 seconds, Growth $199 for 5 videos, Scale $499 for 15 videos and Studio $1,199 for 40 videos. Scripting, hooks, editing, revisions and paid ads usage rights are included in the price. Yearly billing saves 50 percent.
Can I start without paying for a plan?
No. There is no free plan and no free trial of video production, because every video is filmed by a paid creator. The one free thing is the video plan builder on the homepage: describe your product once and you get hooks, the start of a script and a shot list. The full plan unlocks after you create an account. The builder never generates video.
Do unused videos roll over to the next month?
No. Unused videos do not roll over. Your allowance resets at the start of each billing period, so plan your briefs to use the full monthly number. Deleting or cancelling an order does not free a slot either, because the allowance counts orders placed, not orders kept.
Can I cancel any time?
Yes. You cancel in the billing section of your account with one click. The plan stays active to the end of the period you already paid for, and nothing renews after that. You keep every video delivered before the end of the period, together with its usage rights.
Are payments refundable?
Payments are final, including after cancellation. The exceptions are a duplicate charge, a proven unauthorised charge and a complete failure of the service, as described in the refund policy. Write to [email protected] if one of these applies.
Can I change my plan later?
Yes. You can move to a higher plan at any time in the billing section. The price difference for the rest of the period is charged right away and the new allowance is available as soon as the payment goes through. Moving to a lower plan takes effect from the next period.
Briefs and creators
Do I manage the creators myself?
No. We find and match creators, agree the shoot, handle delivery and pay them. You approve the script and, on Growth and up, pick from a shortlist of creators (3 on Growth, 5 on Scale, a dedicated creator pool on Studio). On Starter the creator is matched automatically to your brief.
What does a brief need to include?
A brief needs your product and what it does, who buys it, the main problem it solves, any claims you can and cannot make, the video type you want, the platforms you will run it on and how we receive the product, by shipping it or by an app or site login. Links to ads you like help. The order panel walks you through each field.
Are the videos filmed by real people?
Yes. Every video is filmed by a real, paid creator using your actual product or app. We write the script and edit the footage; nothing on camera is generated by software.
Do creators disclose that they are paid?
Yes. Creators are paid for every video and disclose the paid partnership as the FTC requires whenever the content appears under their own name or handle. When you run the video from your brand account, it is clearly your ad.
Can an agency use UgcVids for its clients?
Yes. Agencies use one account with several seats and send a separate brief per client brand. Growth includes 3 seats, Scale 10 and Studio unlimited seats with roles and permissions, so each team member sees the orders they work on.
Rights and usage
Who owns the videos?
You receive the finished files and the right to use them as described in our terms: organic use on your own channels and paid ads usage on all platforms, with no separate licensing fee. Read more in our guide to ugc usage rights.
Can I use the videos in paid ads?
Yes. Paid ads usage on all platforms is included in every plan, from Starter to Studio. You can run the videos on TikTok, Instagram, Facebook, YouTube Shorts and other paid placements from your brand accounts.
Do I get the raw footage?
Raw footage is included on Scale and Studio, so your own editor can build new cuts and hooks from the same shoot. Starter and Growth deliver the finished, edited files.
Can I run ads from the creator's handle with Spark Ads?
Whitelisting, including TikTok Spark Ads codes and Meta partnership ads, depends on the individual creator agreeing to authorize their own post. Request it in the order panel and we confirm in writing whether the matched creator accepts and for how long.
Delivery and revisions
How fast do I get the videos?
The first videos arrive within 10 to 14 business days of an approved script. Studio has priority turnaround. You follow every order in the panel through its statuses: brief, matching, script, filming, editing, review and delivered.
What if I dislike a video?
You request changes in the review step with written comments on the timeline. Each video includes revision rounds: 1 on Starter, 2 on Growth and Scale, 3 on Studio. We recut, change captions, music or hook order, and reshoot a scene when the footage does not match the approved script.
What formats do I receive?
Each video is delivered in 9:16, 4:5 and 1:1, with captions, licensed music and an end card, ready to upload to TikTok, Reels, Meta placements and YouTube Shorts. From Growth upward you also get A/B variants with alternate hooks and calls to action cut from the same footage.
What video types can I order?
Unboxing, testimonial, product demo, problem and solution, hook packs, voiceover with b-roll and TikTok Shop style videos. You choose the type in the brief, and we suggest one if you are unsure. See ugc ads for how each type works in paid campaigns.
Account
Do I ever need to get on a call?
No. Everything runs in the order panel with written briefs and comments, so there is nothing to schedule. For anything outside an order, write to [email protected].
How do I start?
Choose a plan on the pricing page, create your account with your email and a password, confirm the code we send you and pay for the plan. Your first brief is ready to send right after. You can also build a video plan on the homepage first and keep it in your account.
Is my product information kept private?
Yes. Your brief, product details and files are visible only to your team, our production staff and the creator matched to your order. Studio adds SSO sign-in, roles and permissions and a security overview for your procurement team.
Can I get an invoice with payment terms?
Every payment comes with an invoice in your account. Studio adds invoicing with net terms for teams that pay by bank transfer.
Ready for your first brief
Pick a plan, send one brief and get finished, ad-ready videos with paid usage rights included. Compare every plan on ugc video pricing or start with the video plan builder on the homepage.